The main goals of this study programme are to master and improve students` skills in management of different products and services on international market. Curriculum is based on main aspects that help building students` excellence in business environment and skills necessary in contemporary business world. Moreover it focuses (by specialties to be chosen) on three aspects of management, depending on target market and student`s individual interests and expectations on labour market. Students from Poland or worldwide market will find here specific information about products, services and clients, as well as some hints given by excellent Professors and Practitioners on psychology of marketing, sales, distribution techniques and customer relationships and therefore they will build their confidence in business management in open-minded international environment. The master studies programme is addressed especially for those candidates who like being involved in their classes, have high quality expectations and would like to spend their time with other interesting people from different countries on business activities in practice. It is also highly suitable for those entrepreneurs who would like to invest in Poland or other EU countries by founding their business activities in Europe.

The first specialty is aimed especially for those candidates who are interested in marketing management and sales strategies, both international and Polish students who wish to continue their education in English and think about building their future in international business. It is highly suitable for students who would like to choose a marketing career. After finishing this curriculum and gaining the qualification which is recognized worldwide, the student (postgraduate) will be able to use English fluently and communicate with confidence within any business environment they should ever encounter.

The second specialty for our candidates is based on logistic services (more B2B than B2C market) and it is all about management in distribution channels, planning, organising and controlling distribution policy in companies on both domestic and international markets. Interesting workshops and lectures with Professors who are Practitioners are the most important advantage of this study programme. Building the confidence in managing distribution channels and company`s domestic and international distribution policy should be easy for those who will apply for this specialty.

The third specialty is specially addressed to candidates highly interested in soft goods industry. Textile industry is very strong in Poland and especially Łódź called also soft goods industry centre. The growth of textile industry (production and sales) is increasing in recent years, and when labour market is concerned – there are over 116 thousands of employees working in this branch. Poland in general and main Polish cities (Warsaw, Łódź, Poznań, Katowice) have consumers who are very aware of fashion and clothing industry is a huge market in Poland. Other European countries are also an interesting markets to observe the main trends in fashion and textile industry. This specialties will be interesting for those candidates who would like to study management within this sector and gain practical skills and knowledge about soft goods market (demand, supply, production). The management and marketing theories will meet practical aspects of textile businesses. Students who would like to study it are recommended to be interested and involved in soft goods market.

This novelty is addressed mostly to contemporary candidates like entrepreneurs or managers who wish to communicate with their target markets in a most efficient and modern way. The way of marketing communication with usage of different and often unexpected tools to attract target markets and build strong brand of the company and strong brands of the company products. Viral marketing, guerrilla marketing, influencer marketing – these are some of examples of ways of communication in contemporary market. The ways of using the marketing tools in communication with changing and demanding consumers on one hand , and the other companies, distributors and competitors on the other hand is another important part of this study programme. The specialty will be available for students in October 2020. Be an early bird and choose it first!

Tourism and hospitality – two branches of business that have been hit particularly hard this year. Due to the global pandemic situation, tourism and the hotel industry have to face new challenges and approach the market with a new, positive attitude, at the same time listening even more to the needs and expectations of potential customers. This specialty is addressed to determined and eager to achieve success in difficult tasks candidates who are not afraid of the challenges of the modern market in traditional industries. The specialty will be available for students in October 2020. Be an early bird and choose it first!

After finishing the study programme Excellence in Management with one of the chosen specialties gives the alumni the knowledge, skills and competences that postgraduates can use in dynamic business environment worldwide. Additionally during the studies or after their completion students (or alumni) will have the chance to gain additional linguistic skills with one of the chosen technical (specialized) exams to get the qualification which is recognized worldwide, the student (postgraduate) will be able to use English fluently and communicate with confidence within any business or social environment.

Katowice School of Economics (GWSH) started last July the cooperation with University of Greenwich and INTEVENG (division of Express Publishing Group) based on certified exams – the Vocational English Certificate (VEC) organized at our university. This VEC exams with different specialties in vocabulary (e.g. management I, management II, business communication) is an exam recognized by the biggest companies all over the world. It tests language qualifications of people using English in office work as well as in international business. A unique International Certificate focusing on English for Specific Purposes (ESP) - VEC is an innovative examination that covers the widest variety of professions in the current market. As such, it provides a solid reference for your linguistic skills in your chosen career and can provide a competitive advantage on your CV.

The globalization of local markets in recent years has created countless opportunities in the professional arena, allowing for unprecedented mobility in the workforce. However, these changes are also creating new challenges and the ability to communicate in an international professional environment is becoming of paramount importance. In response to these modern demands, Express Publishing and the University of Greenwich launched a partnership to develop and establish the Vocational English Certification (VEC). INTERVENG is a division of Express Publishing, set up with the sole purpose of administering the VEC assessment and examination model. And these exams are going to be held in our University Examination and Training Centre since July 2018.

To fulfill the need of improving the language skills of students with average levels of English our university offers the Professional English Training for VEC language courses within the study programme – 3 courses are included within study curriculum (no additional fees). Each student will gain a certificate of attendance on extra Professional English Training for VEC after finishing the course every year. Additionally every course that prepares the participants to certain topic of VEC (almost 70 different fields of expertise on vocabulary – e.g. management, business negotiations, tourism, hospitality, IT, economics, marketing, e-commerce etc. as well as a medical ones: nursing, physiotherapy, beauty salon etc.) ends with an exam organized by GWSH INTERVENG centre in Katowice (building C). The exam is paid 350 PLN (about 78 Euro) and the certificate of VEC is issued by University of Greenwich and INTERVENG (division of Express Publishing Group). and if a student is even more interested in gaining additional skills – there are also additional language courses (not included within study programme) during the studies for students who are interested in improving their language skills even more.

For those students who rise to the challenge and succeed, our prestigious alumni is an organisation to be immensely proud of and is a badge of honour for any top flight leader in their field. Personal growth, the will to be the best, to make your dreams a reality, are all at your fingertips here at GWSH, our multi-disciplinary approach is unmatched.

Our study programme has so many different aspects that after finishing this course, you will automatically be widely skilled. A critical professional that effortlessly finds the way in business and tourism – and far beyond. Today’s labour market requires alumni that are well prepared. We know this as academic and practitioners at the same time. That is why we accept this challenge of the contemporary world and offer to our candidates, students and alumni an interesting study programme to accomplish the goal. Such offer is open for you here by the Katowice Business University. We are welcoming you with our professional staff!

Each specialty has a seminar – introduction and thesis tutoring as a complete set of activities, skills and professional experience gained from Tutors for Master thesis.

Each year a student is encouraged to take a VEC exam (for additional fee – 350 PLN = 78 Euro) on chosen topic. The professional training for VEC – a language course for specific topic each year is free of charges for our students. After finishing the course you will gain a certificate of training as well. After the exam you can gain additional certificate (certificate of exam). This additional certified qualification is well recognized by the labour market in Poland and worldwide.

If you have further questions – do not hesitate to contact us on Int.office@gwsh.pl or telephone: 0048 32 3570 603

University’s Agent exclusively for Bangladesh is Green Bridge LTD – they are our experienced and trusted co-operator, the University is bound by a written agreement with this Agency.

Assistance for Candidates supplied by Green Bridge LTD Agency:

- Support in your application by answering all your questions and explaining step by step the whole process,· Collecting application documents

- Preparation for VISA application

- Payment of study fees in the name of a candidate to our University (a first year package)

- Accommodation in Poland (Katowice) for the first 3 months

Payment of tuition fees for the 2nd year should be made in euros (EUR) directly to the University.

In case of any other questions please do not hesitate to contact our Agent as he is the most experienced when it comes to the application process for our Bangladeshi candidates: biuro@green-bridge.pl

Bachelor Diploma with its Supplement issued by the accredited university in Bangladesh after minimum 3-years study programme (higher education diploma of completion of 1st cycle programme giving the right to seek admission to the second-cycle study programme-Master level in the chosen above field of study in the country where this diploma was issued), e.g.:

- Bachelor (Honours): Bachelor of Arts (Hons), Bachelor of Science (Hons), Bachelor of Commerce (Hons), Bachelor of Laws (Hons).

- Bachelor – issued after 4 years by the private University

- Bachelor (Professional)

- Bachelor (Graduate entry): Bachelor of Education, Bachelor of Physical Education, Bachelor of Law.

Please note, that Diploma „Bachelor (Pass)” obtained after 2-years programme in Bangladesh is not accepted.Full application requirements available at our Agent – Green Bridge LTD Agency.

- Supplement to the certificate (if issued)

- Legalization on the document

- International Passport copy

- Copy of the insurance policy is case of illness or accident for the period of stay in Poland or insurance against accidents.I

ANTI-COVID-2019 actions – because KBU CARES!

To fulfill the general pandemic rules as well as taking care of the health and well-being of our students we have decided to spread our wings virtually.

Therefore, from the academic year 2020/2021, we are introducing an online study option especially for foreign students (all classes are related to the full-time plan - classes are obligatory, and in addition to lectures and exercises, lecturers will be available for our students for online consultations at the given times and on request - by prior arrangement by e-mail.

Meeting the expectations of our candidates related to the waiting for a visa, we propose these candidates to start the first year of studies online (live classes in real time). Using new technologies the only condition to join the classes is having internet access (webcam and microphone – your professors and colleagues will talk to you in real time). You have a regular student status – the only thing is the time of your arrival may be delayed from one to two semesters. The choice is yours!

If you have further questions – do not hesitate to contact us on Int.office@gwsh.pl or telephone: 0048 32 3570 603

Due to COVID-19 pandemic situation – our International Team works mostly online – if you need to see us in person make an arrangements prior to the date of your choice (at least 2 days before)

Katowice Business University (KBU is a non-state academic Higher Educational Institution - placed in the state Register of Non-Public Schools of Higher Education and the Union of Non-Public Schools of Higher Education, run by the Minister of Science and Higher Education, under the consecutive number 36.

Scientific research, as well as high standards of education, make KBU one of the top Polish business schools.The educational offer is composed of 15 fields of study at first (bachelor) and second (master) cycle programmes. Moreover, KBU conducts doctoral seminars and is awarded with the right to confer the doctorate title in economics studies in the field of management.